price n/a
EA
GrowthELECTRONIC ARTS INC
Electronic Arts Inc. develops, markets, publishes, and delivers games, content, and services for game consoles, PCs, and mobile phones worldwide. It develops and publishes games and experiences across diverse genres, such as sports, racing, first-person shooter, action, role-playing, and simulation; and live services offerings, including extra content and subscription offerings through its global football and American football franchises, such as EA SPORTS College Football and EA SPORTS Madden NFL, as well as based on its IP comprising The Sims, Apex Legends, and Battlefield. The company markets and sells its games and services through digital distribution and retail channels; and directly to mass market retailers, specialty stores, and distribution arrangements.
Close · 3M
+3.64%
Held by 0 AI ETFs
None of the tracked AI ETFs currently hold this name.
Signal performance
Each tracked ETF's moves on this stock, grouped by fund. Returns are measured from the signal date to the latest close — hypothetical, no commissions or slippage.
Buy signals12
Win rate100% (12/12)
Avg buy return+1.86%
price n/a
AIEQ · Sudden change · 1d
weight 0.970% → 2.230% (+1.260 pp)·stock up 1.7% in the 30 days before
Aug 2·entry $209.91·now $209.70
-0.10%
since Aug 2
AIEQ · Weight increase · 2d
weight 0.940% → 0.960% (+0.020 pp)·stock up 2.9% in the 30 days before
Jul 19·entry $209.29·now $209.70Fresh
+0.20%
since Jul 19
AIEQ · New entry · 1d
weight 0 → 0.950% (new)·stock up 1.7% in the 30 days before
Jul 1·entry $205.45·now $209.70Drifting
+2.07%
since Jul 1
price n/a
LQAI · Weight increase · 4d
weight 1.270% → 1.350% (+0.080 pp)·stock up 1.9% in the 30 days before
Jul 29·entry $208.91·now $209.70Fresh
+0.38%
since Jul 29
LQAI · Weight increase · 3d
weight 1.270% → 1.320% (+0.050 pp)·stock up 1.8% in the 30 days before
Jul 28·entry $208.87·now $209.70Fresh
+0.40%
since Jul 28
LQAI · Weight increase · 2d
weight 1.270% → 1.300% (+0.030 pp)·stock up 2.2% in the 30 days before
Jul 24·entry $209.06·now $209.70Fresh
+0.31%
since Jul 24
LQAI · Weight increase · 3d
weight 1.250% → 1.300% (+0.050 pp)·stock up 2.9% in the 30 days before
Jul 17·entry $208.90·now $209.70Fresh
+0.38%
since Jul 17
LQAI · Weight increase · 2d
weight 1.250% → 1.280% (+0.030 pp)·stock up 2.3% in the 30 days before
Jul 16·entry $207.84·now $209.70Fresh
+0.89%
since Jul 16
LQAI · Sudden change · 1d
weight 0.710% → 1.250% (+0.540 pp)·stock up 1.0% in the 30 days before
Jul 7·entry $205.44·now $209.70
+2.07%
since Jul 7
LQAI · Weight increase · 2d
weight 0.680% → 0.710% (+0.030 pp)·stock up 1.6% in the 30 days before
Jul 2·entry $205.21·now $209.70Drifting
+2.19%
since Jul 2
LQAI · Weight decrease · 2d
weight 0.700% → 0.680% (-0.020 pp)·stock up 1.6% in the 30 days before
Jun 30·entry $205.04·now $209.70
+2.27%
since Jun 30
LQAI · Weight increase · 2d
weight 0.680% → 0.700% (+0.020 pp)·stock up 1.0% in the 30 days before
Jun 17·entry $203.02·now $209.70Drifting
+3.29%
since Jun 17
LQAI · Weight decrease · 3d
weight 0.730% → 0.680% (-0.050 pp)·stock up 1.2% in the 30 days before
Jun 15·entry $203.12·now $209.70
+3.24%
since Jun 15
LQAI · Weight decrease · 2d
weight 0.730% → 0.690% (-0.040 pp)·stock up 1.5% in the 30 days before
Jun 12·entry $203.27·now $209.70
+3.16%
since Jun 12
LQAI · Weight increase · 2d
weight 0.440% → 0.730% (+0.290 pp)·stock up 1.5% in the 30 days before
Jun 10·entry $203.20·now $209.70Drifting
+3.20%
since Jun 10
LQAI · Weight decrease · 2d
weight 0.450% → 0.430% (-0.020 pp)·stock down 0.8% in the 30 days before
May 26·entry $201.13·now $209.70
+4.26%
since May 26
LQAI · Weight increase · 2d
weight 0.440% → 0.460% (+0.020 pp)·stock down 1.4% in the 30 days before
May 18·entry $201.05·now $209.70Drifting
+4.30%
since May 18
+4.75%
since May 12
Sell signals show what the stock did after the AI exited. A negative number means the AI's exit was well-timed.
Buffett-style framework
Too hard to callas of Jul 19
AI ETFs like LQAI and AIEQ show increasing weight trends in Electronic Arts, indicating accumulation or a positive outlook. This activity directly conflicts with the 'Too Hard' verdict from the Buffett-style framework, which finds the company's long-term predictability insufficient for investment consideration.
- Circle of CompetenceThe interactive entertainment industry is subject to rapid technological shifts and unpredictable consumer tastes, making long-term cash flow projections unreliable.
- Economic MoatThe framework declines to evaluate economic moats when the underlying business predictability is uncertain for long-term projection.
- ManagementAssessment of management quality is not performed when the business itself falls outside the circle of competence.
- Financial HealthFinancial health metrics are considered in the context of a predictable business, which this company is not deemed to be.
- Margin of SafetyA margin of safety cannot be determined when intrinsic value derived from future cash flows is too difficult to predict.
The framework deems Electronic Arts 'Too Hard' to analyze due to the inherent unpredictability of the interactive entertainment industry, preventing reliable ten-year cash flow projections. This inability to confidently predict future earning power means the company falls outside the circle of competence. Consequently, the framework declines to assess its economic moat, management, financial health, or a potential margin of safety.
Educational interpretation generated by AI applying frameworks Warren Buffett documented in his shareholder letters and other public writings. Not a statement by Mr. Buffett or Berkshire Hathaway, and not investment advice.