AIEQ0.550%
as of Jul 20
ULTA
GrowthULTA BEAUTY INC
Ulta Beauty, Inc. operates as a specialty beauty retailer in the United States, Mexico, and Kuwait. The company offers branded and private label beauty products, including cosmetics, fragrance, haircare, skincare, bath and body products, professional hair products, and salon styling tools through its Ulta Beauty stores, shop-in-shops, Ulta.com website, and its mobile applications. It also provides wellness products.
Close · 3M
-28.53%
Held by 1 AI ETF
Signal performance
Each tracked ETF's moves on this stock, grouped by fund. Returns are measured from the signal date to the latest close — hypothetical, no commissions or slippage.
Buy signals3
Win rate33% (1/3)
Avg buy return-0.85%
AIEQ · Weight increase · 2d
AIEQ made a significant stepped increase in its ULTA allocation, moving from 0.10% to 0.52% on July 1 and then to 0.53%, following a 33.2% decline in the stock price over 90 days, placing it near its 52-week low. This swift re-weighting suggests IBM Watson's NLP engine detected a material positive sentiment shift or a new development in news, social posts, or filings concerning ULTA. The system likely perceived a compelling opportunity at this price level, considering ULTA's 42.98% revenue growth and 44.77% ROE pointed to a discrepancy between recent market behavior and underlying company strength. AIEQ's strategy, which integrates fundamentals and sentiment and allows for daily rebalancing, facilitates such rapid adjustments to capitalize on newly identified signals.
weight 0.100% → 0.530% (+0.430 pp)·stock down 6.8% in the 30 days before
Jul 3·entry $452.49·now $488.08Drifting
+7.87%
since Jul 3
AIEQ · Sudden change · 1d
ULTA BEAUTY INC's fundamentals, including its 42.98% revenue growth and 44.77% return on equity, likely met AIEQ's criteria for a high-growth company, despite its P/E of 16.46 and P/B of 10.53. The stock’s significant price contraction, now trading at $454.78 and 64% of its 52-week high after a 32.9% drop over 90 days, positioned it attractively. IBM Watson's NLP engine, continually ingesting vast amounts of text, likely identified a sudden positive shift in sentiment or an emerging value proposition for this Consumer Discretionary company following its recent decline. This perception led to EquBot's daily ranking and risk overlay rebalancing AIEQ's portfolio, resulting in a substantial increase of ULTA's weight from 0.1000% to 0.5200% on July 1st, 2026, at this depressed price point.
weight 0.100% → 0.520% (+0.420 pp)·stock down 9.2% in the 30 days before
Jul 1·entry $454.78·now $488.08
+7.32%
since Jul 1
AIEQ · New entry · 1d
weight 0 → 0.110% (new)·stock down 4.5% in the 30 days before
May 30·entry $500.77·now $488.08Fresh
-2.53%
since May 30
QRFT · Exit · 1d
The AI likely removed ULTA from the portfolio despite strong historical financials due to a detected shift in forward-looking risk for the consumer discretionary sector or an anticipated future slowdown in the company's growth relative to its valuation. This highlights that AI models prioritize predictive signals and market dynamics beyond current performance, urging retail investors to consider potential future headwinds and valuation risks even for seemingly robust companies.
weight 0.060% → 0 (exited)·stock down 3.6% in the 30 days before
May 4·entry $518.00·now $488.08
-5.78%
since May 4
QRFT · New entry · 1d
weight 0 → 0.060% (new)·stock down 23.5% in the 30 days before
Mar 20·entry $529.97·now $488.08Fresh
-7.90%
since Mar 20
Sell signals show what the stock did after the AI exited. A negative number means the AI's exit was well-timed.