as of Oct 23
AMZN
GrowthAMAZON.COM INC
Amazon.com, Inc. engages in the retail sale of consumer products, advertising, and subscriptions service through online and physical stores in North America and internationally. The company operates through three segments: North America, International, and Amazon Web Services (AWS). It also manufactures and sells electronic devices, including Kindle, fire tablets, fire TVs, echo, ring, blink, and eero; and develops and produces media content.
Close · 3M
+0.80%
Held by 6 AI ETFs
Signal performance
Each tracked ETF's moves on this stock, grouped by fund. Returns are measured from the signal date to the latest close — hypothetical, no commissions or slippage.
AIUP · Accumulation · 5d
weight 4.530% → 4.590% (+0.060 pp)·stock up 0.4% in the 30 days before
Oct 22·entry $250.38·now $248.00Fresh
AIUP · Accumulation · 6d
weight 4.520% → 4.600% (+0.080 pp)·stock up 2.9% in the 30 days before
Oct 21·entry $262.37·now $248.00Fresh
AIUP · Accumulation · 6d
weight 4.880% → 4.980% (+0.100 pp)·stock up 1.6% in the 30 days before
Oct 20·entry $262.63·now $248.00Fresh
AIUP · Accumulation · 6d
weight 4.760% → 4.960% (+0.200 pp)·stock up 3.4% in the 30 days before
Oct 19·entry $262.45·now $248.00Fresh
AIUP · Accumulation · 5d
weight 4.760% → 4.830% (+0.070 pp)·stock down 0.5% in the 30 days before
Oct 16·entry $250.00·now $248.00Fresh
AIVL · Weight decrease · 4d
weight 4.305% → 4.020% (-0.285 pp)·stock down 0.6% in the 30 days before
Oct 23·entry $248.00·now $248.00
AIVL · Weight decrease · 3d
weight 4.305% → 4.035% (-0.271 pp)·stock up 0.4% in the 30 days before
Oct 22·entry $250.38·now $248.00
AIVL · Weight decrease · 2d
weight 4.305% → 4.249% (-0.057 pp)·stock up 2.9% in the 30 days before
Oct 21·entry $262.37·now $248.00
AIVL · Weight decrease · 5d
weight 4.330% → 4.093% (-0.237 pp)·stock down 0.5% in the 30 days before
Oct 16·entry $250.00·now $248.00
PQUS · Weight decrease · 3d
weight 3.410% → 3.260% (-0.150 pp)·stock down 0.6% in the 30 days before
Oct 23·entry $248.00·now $248.00
PQUS · Weight decrease · 2d
weight 3.410% → 3.270% (-0.140 pp)·stock up 0.4% in the 30 days before
Oct 22·entry $250.38·now $248.00
BUZZ · Weight decrease · 3d
weight 2.250% → 2.180% (-0.070 pp)·stock up 0.4% in the 30 days before
Oct 22·entry $250.38·now $248.00
BUZZ · Weight decrease · 2d
weight 2.250% → 2.190% (-0.060 pp)·stock up 2.9% in the 30 days before
Oct 21·entry $262.37·now $248.00
BUZZ · Accumulation · 5d
weight 1.480% → 2.230% (+0.750 pp)·stock up 1.6% in the 30 days before
Oct 20·entry $262.63·now $248.00Fresh
BUZZ · Accumulation · 6d
weight 1.450% → 2.250% (+0.800 pp)·stock up 3.4% in the 30 days before
Oct 19·entry $262.45·now $248.00Fresh
BUZZ · Accumulation · 5d
weight 1.460% → 2.170% (+0.710 pp)·stock down 0.5% in the 30 days before
Oct 16·entry $250.00·now $248.00Fresh
AIEQ · Weight decrease · 3d
weight 1.330% → 1.270% (-0.060 pp)·stock down 0.6% in the 30 days before
Oct 25·now $248.00
AIEQ · Weight decrease · 2d
weight 1.330% → 1.280% (-0.050 pp)·stock down 0.6% in the 30 days before
Oct 23·entry $248.00·now $248.00
Sell signals show what the stock did after the AI exited. A negative number means the AI's exit was well-timed.
Buffett-style framework
The AI ETFs are mostly adding or holding: AIUP is gradually accumulating, BUZZ made a sudden large increase of about 0.55pp, and QRFT holds the largest weight at 5.45%. AIVL, the value-oriented fund, has been trimming for several sessions, and AIEQ and PQUS are also drifting lower, which fits the Buffett-style Fail on margin of safety more than the momentum-driven buying does.
- Circle of CompetenceAmazon's retail, logistics, advertising and AWS cloud units are large, scaled operations with increasingly visible unit economics, so a ten-year view of earning power is reasonable, though AI-driven capex shifts add some uncertainty.
- Economic MoatScale-driven logistics cost advantages, Prime switching costs, marketplace network effects and AWS's enterprise lock-in form a wide, multi-pronged moat likely to persist beyond ten years.
- ManagementThe provided data cannot show shareholder-letter candour, insider ownership or buyback discipline, though the long-term reinvestment record is strong and capital allocation has been aggressive but historically productive.
- Financial HealthA current ROE of 30.5% is strong, but a ten-year average at or above 15% with no year below 10% is not supported by the data, since early-2010s returns were thin, and heavy capex means owner earnings are well below reported earnings.
- Margin of SafetyA P/E near 20 looks fair for a wonderful business, but a $2.7T market cap, 6x book and an EV/EBITDA of 115 (a figure likely distorted) leave little visible discount to a conservative intrinsic value, especially when heavy AI-related capex squeezes owner earnings.
Amazon sits comfortably inside the circle of competence and has one of the widest moats in business, but the framework's financial-history test and its margin-of-safety test are not clearly met at a $2.7T valuation, and management candour cannot be judged from the data given. This is a great business at a price that offers no clear discount, so the verdict is Fail, as an educational reading rather than a statement about the company by Mr. Buffett.
Educational interpretation generated by AI applying frameworks Warren Buffett documented in his shareholder letters and other public writings. Not a statement by Mr. Buffett or Berkshire Hathaway, and not investment advice.