as of Sep 2
APP
GrowthAPPLOVIN CORPORATION CLASS A
AppLovin Corporation provides end-to-end artificial intelligence-powered advertising solutions for businesses in the United States and internationally. It operates through two segments, Advertising and Apps. The company offers Axon Ads Manager, a suite of marketing solutions that enables developers to automate, optimize, and manage marketing efforts; MAX, an in-app bidding technology that optimizes the value of a publisher's advertising inventory by running a real-time competitive auction; Adjust, a measurement and analytics marketing platform; and Wurl, a connected TV platform, which distributes streaming video for content companies, provides advertising and publishing solutions.
Close · 3M
-30.05%
Held by 3 AI ETFs
Signal performance
Each tracked ETF's moves on this stock, grouped by fund. Returns are measured from the signal date to the latest close — hypothetical, no commissions or slippage.
AMOM · New entry · 1d
weight 0 → 1.890% (new)·stock down 24.0% in the 30 days before
Sep 2·entry $319.05·now $313.58Fresh
AIEQ · Weight increase · 2d
weight 0 → 1.180% (new)·stock down 24.9% in the 30 days before
Sep 3·entry $313.58·now $313.58Fresh
AIEQ · New entry · 1d
weight 0 → 1.160% (new)·stock down 23.2% in the 30 days before
Sep 1·entry $311.74·now $313.58Fresh
AIEQ · Exit · 1d
weight 0.690% → 0 (exited)·stock down 29.9% in the 30 days before
Aug 2·entry $406.16·now $313.58
AIEQ · Weight decrease · 3d
weight 0.720% → 0.670% (-0.050 pp)·stock down 15.7% in the 30 days before
Jul 26·entry $412.73·now $313.58
AIEQ · Weight decrease · 2d
weight 0.720% → 0.680% (-0.040 pp)·stock down 15.7% in the 30 days before
Jul 24·entry $391.98·now $313.58
AIEQ · Weight decrease · 2d
weight 0.750% → 0.720% (-0.030 pp)·stock down 17.6% in the 30 days before
Jul 19·entry $424.60·now $313.58
AIEQ · Weight decrease · 3d
weight 0.910% → 0.850% (-0.060 pp)·stock down 2.7% in the 30 days before
Jul 11·entry $442.85·now $313.58
AIEQ · Weight decrease · 2d
weight 0.910% → 0.880% (-0.030 pp)·stock down 7.7% in the 30 days before
Jul 9·entry $520.43·now $313.58
AIEQ · Weight increase · 3d
weight 0.060% → 0.890% (+0.830 pp)·stock down 13.0% in the 30 days before
Jul 3·entry $543.79·now $313.58Fresh
AIEQ · Weight increase · 2d
weight 0.060% → 0.870% (+0.810 pp)·stock down 8.0% in the 30 days before
Jul 1·entry $564.61·now $313.58Fresh
BUZZ · New entry · 1d
weight 0 → 0.800% (new)·stock down 25.1% in the 30 days before
Aug 20·entry $308.77·now $313.58Fresh
BUZZ · Exit · 1d
weight 0.320% → 0 (exited)·stock down 16.6% in the 30 days before
Jul 16·entry $434.48·now $313.58
BUZZ · Weight decrease · 3d
weight 0.370% → 0.310% (-0.060 pp)·stock down 10.2% in the 30 days before
Jul 13·entry $442.85·now $313.58
BUZZ · Weight decrease · 2d
weight 0.370% → 0.350% (-0.020 pp)·stock down 2.7% in the 30 days before
Jul 10·entry $506.98·now $313.58
BUZZ · Accumulation · 5d
weight 0.310% → 0.390% (+0.080 pp)·stock down 8.0% in the 30 days before
Jul 1·entry $564.61·now $313.58Fresh
BUZZ · Weight increase · 2d
stock down 3.5% in the 30 days before
Jun 24·entry $464.96·now $313.58Fresh
PQUS · Exit · 1d
weight 0.050% → 0 (exited)·stock down 15.7% in the 30 days before
Jul 26·entry $412.73·now $313.58
LQAI · Exit · 1d
weight 0.160% → 0 (exited)·stock down 5.5% in the 30 days before
Jul 7·entry $527.98·now $313.58
LQAI · Weight increase · 2d
weight 0.130% → 0.150% (+0.020 pp)·stock down 16.9% in the 30 days before
Jun 29·entry $498.76·now $313.58Fresh
Sell signals show what the stock did after the AI exited. A negative number means the AI's exit was well-timed.
Buffett-style framework
AI ETFs like AIEQ, PQUS, and BUZZ show a clear trend of decreasing their weight or exiting AppLovin, indicating a bearish or cautious stance. This aligns with the framework's 'Too Hard' verdict, which suggests the business's future is too unpredictable for long-term fundamental analysis, implying caution is warranted.
- Circle of CompetenceThe mobile ad-tech industry, influenced by rapid platform changes and evolving user trends, presents highly unpredictable unit economics and cash flows over a ten-year horizon.
- Economic MoatAssessment of an economic moat is not performed as the company falls outside the circle of competence.
- ManagementManagement's capital allocation and integrity cannot be reliably assessed given the unpredictability of the underlying business.
- Financial HealthWhile recent financials show high growth and ROE, the unpredictability of future earning power makes a long-term financial health assessment within this framework unfeasible.
- Margin of SafetyA margin of safety cannot be determined without a reliable estimate of intrinsic value, which is impossible due to unpredictable future cash flows.
AppLovin operates in a highly dynamic mobile ad-tech industry, making long-term cash flow projections and thus, a reliable intrinsic value assessment, extremely difficult within a value investing framework. Consequently, the business falls outside the circle of competence, rendering a fundamental 'Pass' or 'Fail' impossible. The overall verdict is 'Too Hard' for this type of analysis.
Educational interpretation generated by AI applying frameworks Warren Buffett documented in his shareholder letters and other public writings. Not a statement by Mr. Buffett or Berkshire Hathaway, and not investment advice.