META · META PLATFORMS INC

Back to holdings

Meta Platforms, Inc. engages in the development of products that enable people to connect and share with friends and family through mobile devices, personal computers, virtual reality (VR) headsets, and AI glasses in the United States, Canada, Europe, Asia-Pacific, and internationally. It operates through two segments, Family of Apps (FoA) and Reality Labs (RL).

Close · 3M

-9.53%

Held by 4 AI ETFs

LQAI3.320%

as of Sep 2

BUZZ3.090%

as of Sep 2

PQUS2.050%

as of Sep 1

AIEQ0.540%

as of Sep 4

Signal performance

Each tracked ETF's moves on this stock, grouped by fund. Returns are measured from the signal date to the latest close — hypothetical, no commissions or slippage.

Buy signals20

Win rate100% (20/20)

Avg buy return+6.45%

LQAInow 3.320% of fund15 signals

LQAI · Weight decrease · 2d

weight 3.310% → 3.270% (-0.040 pp)·stock down 2.0% in the 30 days before

Sep 1·entry $578.54·now $610.68

+5.56%

since Sep 1

LQAI · Accumulation · 5d

weight 3.120% → 3.280% (+0.160 pp)·stock up 2.8% in the 30 days before

Aug 31·entry $572.34·now $610.68Drifting

+6.70%

since Aug 31

LQAI · Accumulation · 6d

weight 3.110% → 3.310% (+0.200 pp)·stock up 7.2% in the 30 days before

Aug 28·entry $578.02·now $610.68Drifting

+5.65%

since Aug 28

LQAI · Accumulation · 6d

weight 3.090% → 3.260% (+0.170 pp)·stock down 2.5% in the 30 days before

Aug 27·entry $571.10·now $610.68Drifting

+6.93%

since Aug 27

LQAI · Accumulation · 6d

weight 3.170% → 3.300% (+0.130 pp)·stock down 2.9% in the 30 days before

Aug 26·entry $576.14·now $610.68Drifting

+6.00%

since Aug 26

LQAI · Weight increase · 5d

weight 3.090% → 3.270% (+0.180 pp)·stock down 4.0% in the 30 days before

Aug 25·entry $570.05·now $610.68Drifting

+7.13%

since Aug 25

LQAI · Weight increase · 4d

weight 3.090% → 3.220% (+0.130 pp)·stock down 6.1% in the 30 days before

Aug 24·entry $559.02·now $610.68Drifting

+9.24%

since Aug 24

LQAI · Weight increase · 3d

weight 3.090% → 3.140% (+0.050 pp)·stock down 9.3% in the 30 days before

Aug 21·entry $549.90·now $610.68Chased

+11.05%

since Aug 21

LQAI · Weight increase · 2d

weight 3.090% → 3.120% (+0.030 pp)·stock down 13.0% in the 30 days before

Aug 20·entry $545.83·now $610.68Chased

+11.88%

since Aug 20

LQAI · Weight decrease · 3d

weight 3.340% → 3.090% (-0.250 pp)·stock down 15.8% in the 30 days before

Aug 18·entry $543.67·now $610.68

+12.33%

since Aug 18

LQAI · Weight decrease · 2d

stock down 11.9% in the 30 days before

Aug 17·entry $568.97·now $610.68

+7.33%

since Aug 17

LQAI · Accumulation · 5d

stock down 12.7% in the 30 days before

Aug 13·entry $594.97·now $610.68Drifting

+2.64%

since Aug 13

LQAI · Accumulation · 5d

stock down 12.4% in the 30 days before

Aug 12·entry $578.85·now $610.68Drifting

+5.50%

since Aug 12

LQAI · Accumulation · 5d

stock down 8.8% in the 30 days before

Aug 11·entry $599.12·now $610.68Fresh

+1.93%

since Aug 11

LQAI · Weight increase · 3d

stock down 2.2% in the 30 days before

Aug 6·entry $589.90·now $610.68Drifting

+3.52%

since Aug 6

BUZZnow 3.090% of fund5 signals

BUZZ · Weight decrease · 4d

weight 2.800% → 2.620% (-0.180 pp)·stock down 15.2% in the 30 days before

Aug 19·entry $546.03·now $610.68

+11.84%

since Aug 19

BUZZ · Weight decrease · 3d

stock down 15.8% in the 30 days before

Aug 18·entry $543.67·now $610.68

+12.33%

since Aug 18

BUZZ · Weight decrease · 2d

stock down 11.9% in the 30 days before

Aug 17·entry $568.97·now $610.68

+7.33%

since Aug 17

BUZZ · Weight increase · 2d

stock down 8.8% in the 30 days before

Aug 11·entry $599.12·now $610.68Fresh

+1.93%

since Aug 11

BUZZ · Weight decrease · 2d

stock down 6.2% in the 30 days before

Aug 7·entry $592.10·now $610.68

+3.14%

since Aug 7

PQUSnow 2.050% of fund4 signals

PQUS · Weight increase · 3d

weight 1.960% → 2.060% (+0.100 pp)·stock up 7.2% in the 30 days before

Aug 28·entry $578.02·now $610.68Drifting

+5.65%

since Aug 28

PQUS · Weight increase · 2d

weight 1.960% → 2.040% (+0.080 pp)·stock down 2.5% in the 30 days before

Aug 27·entry $571.10·now $610.68Drifting

+6.93%

since Aug 27

PQUS · Weight increase · 2d

weight 1.650% → 1.960% (+0.310 pp)·stock down 9.3% in the 30 days before

Aug 22·entry $559.02·now $610.68Drifting

+9.24%

since Aug 22

PQUS · Weight decrease · 2d

weight 1.770% → 1.650% (-0.120 pp)·stock down 13.0% in the 30 days before

Aug 20·entry $545.83·now $610.68

+11.88%

since Aug 20

AIEQnow 0.540% of fund6 signals

AIEQ · Sudden change · 1d

weight 2.060% → 0.510% (-1.550 pp)·stock down 2.0% in the 30 days before

Sep 1·entry $578.54·now $610.68

+5.56%

since Sep 1

AIEQ · Accumulation · 5d

weight 1.940% → 2.050% (+0.110 pp)·stock down 2.5% in the 30 days before

Aug 27·entry $571.10·now $610.68Drifting

+6.93%

since Aug 27

AIEQ · Weight increase · 2d

weight 1.960% → 2.040% (+0.080 pp)·stock down 2.9% in the 30 days before

Aug 26·entry $576.14·now $610.68Drifting

+6.00%

since Aug 26

AIEQ · Weight increase · 2d

weight 1.940% → 1.960% (+0.020 pp)·stock down 9.3% in the 30 days before

Aug 21·entry $549.90·now $610.68Chased

+11.05%

since Aug 21

AIEQ · Weight decrease · 2d

weight 2.060% → 1.940% (-0.120 pp)·stock down 15.2% in the 30 days before

Aug 19·entry $546.03·now $610.68

+11.84%

since Aug 19

AIEQ · Weight increase · 2d

stock down 6.2% in the 30 days before

Aug 7·entry $592.10·now $610.68Drifting

+3.14%

since Aug 7

Sell signals show what the stock did after the AI exited. A negative number means the AI's exit was well-timed.

Buffett-style framework

Fails the frameworkas of Aug 23

AI ETFs show mixed signals, with some funds like LQAI, AIEQ, and PQUS exhibiting recent weight increase trends, while others, including BUZZ, also show decreasing trends in their holdings. This mixed activity from AI ETFs suggests they might be prioritizing growth momentum or other metrics, contrasting with the conservative value-investing 'Fail' verdict primarily driven by concerns around management's capital allocation and valuation.

Circle of CompetenceThe core advertising business, with its vast user base and digital ad market dominance, allows for reasonable projection of earning power, despite the volatility introduced by the Reality Labs segment which is more an investment decision.
Economic MoatMETA benefits from powerful network effects across its platforms (Facebook, Instagram, WhatsApp) and significant brand recognition, creating durable competitive advantages.
ManagementWhile leadership has strong skin in the game, the substantial, long-term capital allocation to the speculative Reality Labs segment suggests a lack of disciplined focus on maximizing immediate returns on invested capital, akin to empire-building.
Financial HealthWhile the most recent ROE of 29.73% is strong, comprehensive historical data on 10-year average ROE and operating margin stability, as required by the framework, is not provided to fully assess financial health.
Margin of SafetyAt a P/E of 22.26 and EV/EBITDA of 38.65, the stock is not trading at a sufficient discount to a conservative estimate of intrinsic value to provide a compelling margin of safety.

The analysis finds META Platforms to be a wonderful company within the circle of competence, possessing a strong economic moat due to network effects and brand power. However, the substantial, long-term capital allocation to the speculative Reality Labs segment raises concerns about management's capital allocation discipline, and the current stock price does not offer a sufficient margin of safety. These factors lead to an overall 'Fail' verdict within this framework.

Educational interpretation generated by AI applying frameworks Warren Buffett documented in his shareholder letters and other public writings. Not a statement by Mr. Buffett or Berkshire Hathaway, and not investment advice.