Last refreshed: September 4, 2026 (US ET)
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TTD

Growth

Trade Desk Inc/The

Communication Services·Advertising

The Trade Desk, Inc. operates as a technology company in the United States and internationally. The company creates, manages, and optimizes digital advertising campaigns across ad formats, channels and devices, including CTV and other video, display, audio, and native, on a multitude of devices, such televisions, streaming devices, mobile devices, computers and digital-out-of-home devices. It provides data and other value-added services.

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Held by 2 AI ETFs

BUZZ1.310%

as of Sep 2

AIEQ0.990%

as of Sep 4

Signal performance

Each tracked ETF's moves on this stock, grouped by fund. Returns are measured from the signal date to the latest close — hypothetical, no commissions or slippage.

Buy signals11
Win rate9% (1/11)
Avg buy return-20.59%
BUZZnow 1.310% of fund25 signals

BUZZ · Weight increase · 2d

weight 1.160% → 1.220% (+0.060 pp)·stock down 25.8% in the 30 days before

Aug 28·entry $13.57·now $15.09Chased

+11.20%
since Aug 28

BUZZ · Weight decrease · 2d

weight 1.200% → 1.160% (-0.040 pp)·stock down 31.1% in the 30 days before

Aug 26·entry $13.03·now $15.09

+15.81%
since Aug 26

BUZZ · Sudden change · 1d

weight 0.690% → 1.190% (+0.500 pp)·stock down 24.2% in the 30 days before

Aug 20·entry $13.32·now $15.09

+13.29%
since Aug 20

BUZZ · Weight decrease · 2d

weight 0.730% → 0.670% (-0.060 pp)·stock down 27.9% in the 30 days before

Aug 17·entry $13.40·now $15.09

+12.61%
since Aug 17

BUZZ · Weight decrease · 4d

weight 1.010% → 0.700% (-0.310 pp)·stock down 31.4% in the 30 days before

Aug 10·entry $13.39·now $15.09

+12.70%
since Aug 10

BUZZ · Weight decrease · 3d

weight 1.010% → 0.720% (-0.290 pp)·stock down 30.1% in the 30 days before

Aug 7·entry $13.80·now $15.09

+9.35%
since Aug 7

BUZZ · Weight decrease · 2d

weight 1.010% → 0.940% (-0.070 pp)·stock down 7.3% in the 30 days before

Aug 6·entry $17.67·now $15.09

-14.60%
since Aug 6

BUZZ · Weight increase · 3d

weight 0.910% → 1.130% (+0.220 pp)·stock up 2.4% in the 30 days before

Jul 29·entry $19.09·now $15.09Fresh

-20.95%
since Jul 29

BUZZ · Weight increase · 2d

weight 0.910% → 1.070% (+0.160 pp)·stock up 2.9% in the 30 days before

Jul 28·entry $18.91·now $15.09Fresh

-20.20%
since Jul 28

BUZZ · Weight decrease · 3d

weight 1.020% → 0.910% (-0.110 pp)·stock down 6.4% in the 30 days before

Jul 23·entry $16.79·now $15.09

-10.13%
since Jul 23

BUZZ · Weight decrease · 2d

weight 1.020% → 0.930% (-0.090 pp)·stock down 2.4% in the 30 days before

Jul 22·entry $17.58·now $15.09

-14.16%
since Jul 22

BUZZ · Weight increase · 2d

weight 0.870% → 1.030% (+0.160 pp)·stock down 0.8% in the 30 days before

Jul 16·entry $19.12·now $15.09Fresh

-21.08%
since Jul 16

BUZZ · Weight decrease · 2d

weight 0.840% → 0.790% (-0.050 pp)·stock down 16.1% in the 30 days before

Jun 30·entry $18.08·now $15.09

-16.54%
since Jun 30

BUZZ · Weight decrease · 3d

weight 0.940% → 0.780% (-0.160 pp)·stock down 14.3% in the 30 days before

Jun 22·entry $18.02·now $15.09

-16.26%
since Jun 22

BUZZ · Weight decrease · 2d

weight 0.940% → 0.790% (-0.150 pp)·stock down 12.5% in the 30 days before

Jun 18·entry $18.51·now $15.09

-18.48%
since Jun 18

BUZZ · Weight increase · 2d

stock down 16.9% in the 30 days before

Jun 5·entry $19.95·now $15.09Fresh

-24.36%
since Jun 5

BUZZ · Weight decrease · 3d

stock down 9.0% in the 30 days before

May 28·entry $21.15·now $15.09

-28.65%
since May 28

BUZZ · Weight decrease · 2d

stock down 3.7% in the 30 days before

May 27·entry $22.29·now $15.09

-32.30%
since May 27

BUZZ · Weight decrease · 3d

stock down 9.7% in the 30 days before

May 21·entry $21.28·now $15.09

-29.09%
since May 21

BUZZ · Weight decrease · 2d

stock down 9.4% in the 30 days before

May 20·entry $21.02·now $15.09

-28.21%
since May 20

BUZZ · Weight increase · 2d

stock down 0.9% in the 30 days before

May 18·entry $22.27·now $15.09Fresh

-32.24%
since May 18

BUZZ · Weight decrease · 2d

stock down 8.8% in the 30 days before

May 14·entry $20.41·now $15.09

-26.07%
since May 14

BUZZ · Weight decrease · 2d

stock up 7.1% in the 30 days before

May 11·entry $21.52·now $15.09

-29.88%
since May 11

BUZZ · Accumulation · 3d

stock up 10.3% in the 30 days before

May 1·entry $24.24·now $15.09Fresh

-37.75%
since May 1

BUZZ · Weight increase · 2d

stock up 10.7% in the 30 days before

Apr 29·entry $24.37·now $15.09Fresh

-38.08%
since Apr 29
AIEQnow 0.990% of fund5 signals

AIEQ · Weight increase · 2d

weight 0.040% → 0.960% (+0.920 pp)·stock down 20.4% in the 30 days before

Sep 3·entry $15.09·now $15.09Fresh

0.00%
since Sep 3

AIEQ · Sudden change · 1d

weight 0.040% → 0.910% (+0.870 pp)·stock down 24.7% in the 30 days before

Sep 1·entry $13.78·now $15.09

+9.51%
since Sep 1

AIEQ · Weight decrease · 2d

weight 0.120% → 0.050% (-0.070 pp)·stock down 5.8% in the 30 days before

Aug 2·entry $18.30·now $15.09

-17.54%
since Aug 2

AIEQ · Weight increase · 2d

weight 0 → 0.120% (new)·stock down 9.5% in the 30 days before

Jul 3·entry $19.31·now $15.09Fresh

-21.85%
since Jul 3

AIEQ · New entry · 1d

weight 0 → 0.110% (new)·stock down 17.5% in the 30 days before

Jul 1·entry $19.15·now $15.09Fresh

-21.20%
since Jul 1

Sell signals show what the stock did after the AI exited. A negative number means the AI's exit was well-timed.

Buffett-style framework

Fails the frameworkas of Aug 2

Some AI ETFs like BUZZ are showing recent accumulation in The Trade Desk, while AIEQ is decreasing its exposure, indicating mixed sentiment. This contrasts with a Buffett-style analysis which, due to insufficient data for critical financial metrics, management quality, and a definitive valuation, cannot conclude a viable investment and therefore results in a 'Fail' verdict.

  • Circle of CompetenceThe programmatic advertising market, while dynamic, has a predictable underlying demand for efficient ad placement that allows for reasonable projections of platform usage and revenue.
  • Economic MoatThe company benefits from significant switching costs for advertisers and agencies, along with scale advantages derived from the vast amount of data processed through its independent platform.
  • ManagementInformation on management's candor, detailed capital allocation decisions, and insider ownership is not provided in the given data, making a complete assessment impossible.
  • Financial HealthCritical 10-year financial performance data, including average ROE, consistent operating margins, detailed debt structure, and the ability to calculate owner earnings, is not available.
  • Margin of SafetyWithout a conservative estimate of intrinsic value, it is not possible to assess if the current price offers a sufficient margin of safety according to the framework.

The Trade Desk operates within a comprehensible segment of the advertising market and exhibits identifiable economic moats. However, a thorough Buffett-style assessment is impeded by a lack of crucial long-term financial data, insights into management's capital allocation and candor, and the necessary information to estimate intrinsic value and a margin of safety. Consequently, the framework cannot confirm a suitable investment, resulting in a 'Fail' despite its operational strengths.

Educational interpretation generated by AI applying frameworks Warren Buffett documented in his shareholder letters and other public writings. Not a statement by Mr. Buffett or Berkshire Hathaway, and not investment advice.